How We Rate Brands
Each laptop brand is assigned a score based on a 100-point scale. Points are awarded in five categories: Design, Reviews, Tech Support/Warranty, Innovation and Value, and Selection. Here's what each means.
Reviews (40 points): The most important aspect of any brand is the quality of its products. To determine a company's Reviews category score, we used the ratings we gave its laptops between March 1, 2017, and Feb. 28, 2018. We took the average laptop rating for each brand (Laptop Mag rates on a scale of 1 to 5), converted that average rating to a 40-point scale and then added a 0.75-point bonus for each Editors' Choice award.
Design (15 points): We absolutely will judge a notebook by its cover â€" and its sides, deck, bezel and base. Though no two notebooks look exactly the same, each brand has a design language that cuts across its product lines.
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Tech Support and Warranty (20 points): When you buy a laptop, you want to know that the manufacturer is going to stand behind that machine and help you with technical problems. We base this category's score primarily on the ratings from our annual Tech Support Showdown, in which we go undercover and pose questions to all of the companies, using their phone, web and social channels. However, 2 out of the 20 points were awarded based on the quality of the company's standard warranty coverage.
Innovation (10 points): The laptop market is moving fast, and if you stand still, you'll get rolled over. For the Innovation category, we awarded points based on the brand's ability to move the market forward by implementing or developing new technologies, as well as by taking risks.
Value and Selection (15 points): How many different kinds of shoppers does the manufacturer address, and do the products provide good bang for your buck? For this category, we awarded points for offering a wide range of laptop types (budget, business, gaming, etc.) and for providing aggressive pricing.
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