無敵搞搞陣
2019-12-17 23:35:46
Larger fluctuations in interest rate is a cause of concern for owners of security. It also increases uncertainty about returns on investments with higher interest rate risk. Thus, option D is correct.
無敵搞搞陣
2019-12-17 23:36:35
Answer A1
The FOUR types of utility in e-marketing are as below
Form – This is the form of the product or service, we have developed for our customer to create value for them. This we can offer with the online network or internet network. Thus it makes the form e-marketing utility for customers.
Place – This is the location where customer and business can make exchange for the product or service information, so that it creates marketing influences on consumers. The website is an place e-marketing utility.
Time – Time is the utility to support customer as per their convenience. Thus website or internet helps in making time availability for customers for their commercial making and dealing.
Possession – This utility gives ownership of the products or services to the customers and helps them to explore for their value addition.
The Cathay Pacific Airways Limited had implemented above four e-marketing utility to get benefit in making customer happy and satisfaction.
Form- the Cathay Pacific Airway had formed their airline service such that it meets customer requirements at low cost and competent lead time with required comforts.
Place- Cathay Pacific Airway had identified places where the customer can make their exchange and they can make the purchase of their service easily with the help of online platform.
Time – This is the e-marketing utility adapted by Cathay Pacific Airline to provide 24/7 website for their customers to make booking for their travels.
Possession- The e-marketing utility explored by the Cathay Pacific Airline for possession. Possession being explored for making customer option and benefit customers.