Arsenal not only had significant reach, but they also understood the crypto opportunity. They realized that they have a very progressive audience who would be interested in learning about blockchain and cryptocurrency, and they believe in the future of this technology as we do. We really sought out a partner that was really forward-thinking about this market, and Arsenal was just the right fit. In many ways, the acceptance of a cryptocurrency partner by a club at the caliber of Arsenal is a major signal validating that blockchain and cryptocurrency are technologies that are here to stay.
What’s immediately up next for us? Cheering on Arsenal at their match against Manchester City, where we’ll be unveiling our new pitchside ad. Oooh to be a Gooner!! 出新ad就輸獲甘